Boost revenue and attract new demand with your own marketplace

Extend resale beyond high-demand routes and turn unused tickets into attractive offers that drive new bookings and customer acquisition.

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➝ And maximize revenue from every booking

Your own marketplace for post-booking revenue optimization

Expand resale opportunities across your network while attracting new customers with compelling deals.

+50% new clients

attracted by good deals

+10 points satisfaction

expressed by travellers

New revenue stream

Customer acquisition lever

Enhance traveller satisfaction

AI powered

Scalable & adaptive

Full control, no peer-to-peer

Brand-led experience

Reinforce mix channel

Fast and non invasive integration

Airlines

Railway

Hospitality

How OUIGO turned OUIGOSWAP into a full marketplace: more revenue, better experience, new customers.

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Discover your post-booking revenue potential

Let’s quantify the impact on your network and demand generation.

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Turn unused tickets into demand opportunities

Unused tickets outside high-demand scenarios often go unmonetized, creating missed opportunities for both Revenue Management and customer experience.

Marketplace extends SeatResale by offering remaining tickets as attractive deals. The volume of these offers naturally follows no-show dynamics, ensuring a controlled distribution that complements your core sales.

You attract new, deal-seeking customers, unlock additional demand, and generate incremental revenue from seats that would have gone empty.

How SeatResale works

Marketplace journey: from unused ticket to new customer


Step 1


Capture all resale requests

You encourage passengers who can no longer travel to submit a resale request through your branded experience.
Based on your RM rules:
High-value seats are recovered directly (SeatResale logic)
Others are listed on your marketplace

Explore the cockpit and setup rules


Step 2


Publish attractive deals on your marketplace

Tickets outside your recovery scope are listed on your marketplace at at your chosen discounted price, creating naturally exclusive deals compared to current market fares.
Travelers can:
Search by route or date
Explore flexible or inspiration-based journeys

Explore the white-label marketplace experience

Explore Francyne AI decisioning


Step 3


Generate new bookings and customer satisfaction

New customers purchase these tickets, unlocking demand that wouldn’t have existed otherwise.
You:
Attract new, price-sensitive customers
Differenciate you direct channels and strenghten your brand visibility
Generate customer satisfaction and retention for resellers

See how inventory is resold

Explore Francyne AI decisioning

How you turn unused tickets into retention and new customers

Extend your resale strategy with a marketplace that converts unsold tickets into good deals to boost your customer satisfaction, attract new customer, and differenciate your direct channel.

Discover your post-booking revenue potential

Let’s quantify the impact on your network and demand generation.

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Trusted by leading travel operators

❝ By launching this platform with Fairlyne, OUIGO gives more freedom to its passengers while optimising train load factors. It's a win-win solution that improves the customer experience and strengthens the economic performance of our model. ❞

Jérôme Laffon

CEO - OUIGO

Airlines

Railway

Hospitality

Discover our partner’s success resale story

Get to know our technology

More question ?

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Is this a peer-to-peer platform?

No. Your are fully in your control of your marketplace. You manage which tickets are listed and how they are priced, ensuring alignment with your revenue strategy and brand.

Marketplace attracts price-sensitive travellers and new customers looking for deals, enabling incremental demand that wouldn’t be captured through traditional channels.

Marketplace acts as a natural extension. Seats that are not recovered through SeatResale are automatically redirected, ensuring no resale opportunity is lost.

Everything is managed through the cockpit. You define rules, control inventory exposure, and align the marketplace with your overall RM strategy.

No. The Marketplace operates as a complementary channel, unlocking value from unused tickets without interfering with your core pricing logic.

Fast and non-disruptive. Fairlyne integrates in around 12 weeks, with no impact on your pricing, operations, or IT systems.

No. Marketplace inventory is constrained by no-show dynamics, creating a naturally limited and controlled supply. It attracts new, price-sensitive demand without impacting your core revenue streams.

More question ?

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Unlock the full potential of post-booking optimization

Discover how our complementary solutions can help you recover revenue, improve operations, and enhance passenger experience beyond SeatResale.

Resale

Turn future no-shows into high-yield sales with your own branded resale experience. Recover seats on high-demand flights and capture revenue when plans change.

Discover

Buy-back / Swap

Target flexible passengers on high-demand or overbooked flights and free up valuable seats through fair compensation. Shift demand across your network with a fully branded experience.

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Marketplace

Let passengers resell tickets they can’t use on your own marketplace. Unlock resale across more routes, create exclusive deals, and attract new demand.

Discover

Resale

Turn future no-shows into high-yield ticket sales with your own branded resale experience. Recover seats on high-demand routes and capture revenue when travelers' plans change.

Discover

Buy-back / Swap

Target flexible passengers on high-demand or overbooked flights and free up valuable seats through fair compensation. Shift demand across your network with a fully branded experience.

Discover

Resale

Turn future no-shows into high-yield room sales with your own branded resale experience. Recover rooms during high-demand periods and capture revenue when guests' plans change.

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